by dwatts@waynation.com | Jun 26, 2022 | Google Ads, PPC
Beginning July 1st for Google, and August 29th for Microsoft, Responsive Search Ads (RSAs) will be the only ad type available. Both Google and Microsoft have announced that they will be removing the ability to create and edit Expanded Text Ads. As of July 1st for...
by dwatts@waynation.com | Jun 20, 2022 | Connected TV, Digital Advertising
School’s out for summer! You know what that means? Families will spend more time consuming family-oriented content together. The summer months create a unique opportunity for reaching co-viewers. Learn how WAY Nation Solutions helps advertisers reach co-viewing...
by dwatts@waynation.com | Jun 5, 2022 | Business, Customer Journey, Live Chat, Website
If you can only generate new leads and acquire new customers by meeting with prospects, then it’s important to have tools that allow you to communicate. At its most basic, managed live chat is exactly that: A tool that helps you to communicate with website visitors...
by dwatts@waynation.com | May 22, 2022 | SEO, Website
When considering digital marketing efforts, many people are looking for strategies that generate fast results. After all, the more traffic and leads are coming in the door, the more sales opportunities appear for any business.While SEO can be highly effective, it’s...
by dwatts@waynation.com | May 15, 2022 | Digital Advertising, Targeted Display
E-commerce has grown rapidly since the start of 2020 as consumers embraced the efficiency and convenience of online shopping. The channel shows no signs of slowing down, with e-commerce sales expected to exceed $1 trillion this year. How are advertisers taking...
